Winter Wineland 2024. Pictured: Green vineyard with white wispy clouds in Sonoma County, California. Photo via Shutterstock.

Winter Wineland 2024

JANUARY 13-14, 2024


Drag the festive spirit into January with a bottle opener at Sonoma’s Winter Wineland.

Winter Wineland returns in early 2024 to Northern California for its 31st year, dragging the festive spirit into January with a bottle opener. Once the holiday season is behind you, grab five of your closest wine friends and a designated driver — you’re gonna need them — for a self-guided tour through the too-many-to-count wineries of Sonoma County. Looking to restock your wine rack for the new year (or maybe just for January)? Want to slow-sip and eat your way through Sonoma County, one of the closest things Americans have to Italy, right up there with California’s Central Coast? Really love secular winter-themed decor because the holidays are the only time of year you experience real joy? This festival has all of the above. With over 60 wineries participating this year, you can leave your half-hearted attempt at dry January in the dust.

After choosing a starting point, you’re handed six bottles of wine and a map of participating wineries. A minimum of three wines will be offered to taste at each location, with many more to buy and take with you on the road. With a provided wine glass in hand, you can design your own winery hop around your own interests and time constraints; no one likes being rushed by a tour guide, especially when you’re drinking. And if you purchase tickets before Nov. 30, you can get the early bird price of $85.

Pro tip: Register early for your check-in winery of choice, each winery has a fifty-person cap on check-ins.

Ticket prices

  • $85 Early Bird Weekend Ticket (Nov. 9-30)
  • $95 Weekend Ticket (purchased after Nov. 30)
  • $75 Sunday-only ticket
  • $10 Designated driver
  • There are no Saturday-only tickets.

The Specs

  • Attendance numbers are not available.
  • Ticket sales begin November 9, 2023. Advanced ticket sales end on January 8, 2024, no tickets are sold at the door.  
  • This festival is for 21+ only. A photo I.D. is required for entry. 


Where is the nearest airport?

Charles M. Schulz–Sonoma County Airport is the closest airport to the festival in the middle of Sonoma County, California. For travelers arriving from out of state, San Francisco International Airport (SFO) is a nearby larger, international airport located about an hour south of Sonoma. 

Are other transportation options available?

Transportation between wineries is not provided. Buses will not be allowed into winery parking lots, renting a car if necessary is the recommended form of transportation.

Where does Winter Wineland take place?

The event doesn’t take place at one location, it’s more of a crawl. You travel from winery to winery, and you choose the ones you want to visit. The participating wineries are located throughout Northern Sonoma County, in Healdsburg, Santa Rosa, Windsor, Guerneville, Forestville, Sebastopol, Cloverdale and Geyserville.

What is Wine Road Northern Sonoma County?

Wine Road is a tourism association that promotes the wine industry in Northern Sonoma County.  The association includes more than 200 wineries and 50 lodgings throughout the Alexander, Dry Creek and Russian River valleys. It hosts three major events a year: Winter Wineland every January (the one you’re reading about right now), Barrel Tasting in March, and Wine & Food Affair in November.

Is there a cap on group sizes?

Large groups of 8 or more may not be accommodated at every winery. 

It’s my first time attending. What can I expect?

This can be considered a perfect winter escape to a part of America that’s akin to a trip to Italy. Over the two days, Wine Road wineries open their tasting rooms and attendees will have the opportunity to meet winemakers, join some wine clubs and, of course, taste current vintages, limited production bottles and new releases. Your ticket will allow wine tasting at all participating wineries. Note: This is not a food pairing event.

I’m hungover. Can I get a refund?

This event is nonrefundable. 

Which wineries are participating in the 31st annual Winter Wineland festival?

The wineries participating in Winter Wineland 2024 are as follows:

  • Alexander Valley Vineyards
  • Amphora Winery
  • Armida Winery
  • BACA Wines
  • Baldassari Wines
  • Balletto Vineyards
  • Banshee Wines
  • Carol Shelton Wines
  • CAST Wines
  • Char Vale Vineyards and Winery
  • Colagrossi Wines
  • Coyote Sonoma
  • D’Argenzio Winery
  • David Coffaro Winery
  • De La Montanya
  • DeLoach Vineyards
  • deLorimier Winery
  • Due Ruscelli Winery
  • Dutton-Goldfield Winery
  • EHRET Winery
  • Ektimo Winery
  • Foppiano Vineyards
  • Francis Ford Coppola Winery
  • Furthermore Wines
  • GC Lurton Vineyards
  • Harvest Moon Estate & Winery
  • Hook & Ladder Winery
  • Idlewild Wines
  • J. Rickards Winery
  • Jeff Cohn Cellars
  • Kokomo Winery
  • Landmark Vineyards at Hop Kiln Estate
  • Limerick Lane Cellars
  • Martorana Family Winery
  • Matrix Winery
  • Mazzocco Sonoma
  • Meeker Vineyard
  • Mengler Family Wines
  • Mounts Family Winery
  • Optima Winery
  • Orsi Family Vineyards
  • Papapietro Perry Winery
  • Pech Merle Winery
  • Pedroncelli Winery
  • Peterson Winery
  • Pezzi King Winery
  • Porter Creek Vineyards
  • Rockpile Vineyards
  • Roth Estate
  • Russian River Vineyards
  • Soda Rock Winery
  • Sonoma-Cutrer
  • Spicy Vines
  • Sunce Winery & Vineyard
  • Starlite Vineyards
  • Trattore Farms and Winery
  • Trione Vineyards and Winery
  • Viszlay Vineyards
  • West Wines
  • Wilson Winery
  • Yoakim Bridge


BY Emily Frantz